think at the moment,
Any chef?
Yes
I think inspiration for dishes comes from many different aspects, not just other restaurants and other c
hefs. I believe that ultimately it comes from produce so I get most inspired when I see beautiful seasonal produce. So spring when the first"
Wild garlic.
Yeah wild garlic comes in or the English asparagus just started this week, when you see a beautiful box of pristine, seasonal, only available for a short period of time product it excites you and you want to get it onto the menu as quickly as possible because you know that it's not around for a long time. You want to do it justice and showcase its flavour and the way it looks to its utmost and I think that is my true source of inspiration and the rest comes from travelling, eating at other chef's restaurants, from cookbooks, it comes from all different variety of sources.
Do you have a repertoire of dishes, for example, you mentioned asparagus would you go back to think, "˜Well this is what we did last year,' or do you just throw everything out of the window and try and create something totally unique for this year with asparagus?
I think with all chefs, there's an element of using something that you've done before but then the following year you try to adapt it and try to improve on it. It's not possible to create completely new dishes, good dishes which look great, which taste amazing, on a constant bas
is. It's just not possible. It's like saying to a writer, "Produce me a new fantastic book every month," I mean it just doesn't happen.
And in a different subject?
Yeah, it's just not"¦it's something that takes weeks, sometimes even months to get it just the way you want it and I think you would be foolish to constantly put on new dishes every week just for the sake of it"¦unless you're incredibly gifted. No I mean saying that, no chef could possibly do that. It's just not possible. It takes time, thought and experimentation to create a truly brilliant dish.
Now you've been here since 2003 I believe? 2004 we opened. 2004 sorry, so over ten years now, what am I talking about, yeah.
2004 we opened so seven years.
Seven years, sorry I was out of bed at quarter past three this morning, so seven years, how have you evolved and how has your food style evolved in that seven years?
I think over the years I have become more confident, confident with my palette and knowing when a dish is just right. I also focus more and more on the produce, taking the time to source the absolute best.
Do you think maturity helps as well?
Yes, definitely. I think you really understand and appreciate that the most important aspects of food are the produce, the flavour and ultimately simplicity. It takes maturity to understand that. Even now after 20 years I sometimes get the urge to say "˜Oh just one more thing 'when I'm creating a dish and I have to hold myself back. It's about knowing when to stop and it takes maturity to understand that.
Last question for you then. We've seen you on the TV, you've had a TV persona is that something you enjoy? Is that something you'd like to do more of and do you see yourself taking a career down that line as well as being a chef?
The reason I do TV is to improve the business in the restaurant, it's that simple.
So it's a marketing tool?
Yeah it's a marketing tool and it is the best marketing tool, without a doubt. You can do as many interviews as you want, get in all the top critics but I guarantee you you're on the TV for half an hour that'll bring more customers than any article or review.
Yeah some of those programmes are getting watched by five million people.
Exactly and that's the reason I do it. My bread and butter will always be the restaurant without a doubt.
Do you enjoy it?
Yes I do. It's still within the same field. A lot of cooking on TV is about teaching. I love teaching, sharing your knowledge and you do it in a way which is understandable to a person who knows nothing about cooking. So I like that.
And you're not being patronising as well.
No not at all. Also, cooking on TV is exciting. It's something different and gets you out of the kitchen. We all work long hours as everyone knows and if you're grinding away in the kitchen, day after day, year after year without doing anything else, I think you would become quite blinkered and this would inhibit your creativity. I think it's healthy to write cookbooks, to do some TV, to go travelling just to broaden your horizons and that in turn will improve the food that you cook.
Well listen I can't thank you enough for today. We've taken up far too much of your time already.
No thanks.
You've been an absolute superstar and thank you so much.
Thanks very much I appreciate it.
No not at all, not at all.