Advertorial: Electrolux express leads the way on replacements

The Staff Canteen

Editor 8th August 2014
 0 COMMENTS

Leading food service equipment manufacturer, Electrolux Professional, recently launched an exclusive offering which enables food service customers to obtain new commercial catering equipment quicker than ever before.

Geared towards kitchen replacement installations, Electrolux Express gives proprietors and chefs the opportunity to take delivery of a specially selected range of dishwashing, dynamic preparation and refrigeration equipment in as little as just 48 hours of placing their order- a pledge Electrolux Professional is the only manufacturer to offer.

The Electrolux Express offering boasts a collection of the manufacturer’s established dishwashing, dynamic preparation and refrigeration ranges, which has been carefully selected to allow customers to minimise kitchen downtime.

Darren Lockley, Head of Region for UK & Ireland at Electrolux Professional commented: “Many food service customers will already be aware that Electrolux Professional provides complete kitchen solutions, but we wanted to introduce a mechanism to cater for those who need just one or two pieces of replacement equipment quickly.

“With market demands evolving as rapidly as ever, it is important that those who equip and operate professional kitchens can rely on a manufacturer to meet all their replacement needs efficiently without compromising product quality. Electrolux Express has been designed to do exactly that and we’ve put the spotlight on three product areas that have become particularly vital product areas:

Dynamic preparation


“Food preparation equipment saves on labour time and also costs which is a prime consideration for chefs, enabling them to dedicate more time to focus on food quality and flavours, which is why we’ve made crucial kit such as our vegetable slicers readily available. In most environments, chefs are looking to innovate and are always striving for the next development that might set them apart from others in the industry. Preparation equipment can be crucial, as with slicker mixing and chopping, there is more time for menu development and creation. Additionally, equipment such as vac pac machines are aiding the rise of sous vide cooking as a technique. 

Refrigeration     


“Refrigeration equipment has become increasingly sophisticated in recent years and green issues in particular have had a bigger influence on manufacturing. Food service professionals want fridges that are made from materials that don’t damage the environment, that are energy efficient and meet the high standards they expect – such high specifications may have been previously unattainable on a short time frame but Electrolux Express changes this. The ecostore range from Electrolux uses 65% less energy than standard cabinets on the market, enabling customers to save up to £600 per year when using it as a freezer and £300 per year as a refrigerator.

Dishwashing



“Glasswashers, dishwashers and hood types are amongst the types of dishwashers that are essential for the success of any catering and hospitality environment.

With market leading efficiency features, the green&clean Hood Type offers up to 30% savings in running costs and can wash up to 80 racks per hour. As well as speed and efficiency, with ETL Sanitation* certification and DIN 10512* compliance, the new dishwasher is also one of the safest on the market.  These capabilities are crucial for caterers who are working under pressure.”

 

Electrolux Professional offers food service and laundry solutions to a wide variety of customers around the world, from restaurants and hotels to healthcare and other convenience facilities. For more information about them see their website www.electrolux.co.uk/professional.

ADD YOUR COMMENT...