Fresh Seafood, Local Produce: How Aaron Ward Builds the Menu at Bathers’ Pavilion
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Fresh Seafood, Local Produce: How Aaron Ward Builds the Menu at Bathers’ Pavilion

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Qook! backs VAT campaign with 10% discount on kitchens Bespoke kitchen supplier Qook! has thrown its support behind the hospitality industry's campaign for a reduced rate of VAT by cutting its own prices by 10%. Backing chef Tom Kerridge's #VATsTheProblem campaign, the initiative is designed to help hospitality operators invest in their businesses while easing some of the financial pressures they continue to face. As part of its support, Qook! is offering 10% off all kitchen orders placed during July, August and September 2026. To qualify, kitchens must be installed by 31st December 2026. Sales Director Nikki Williams commented: "We know how important it is to invest in quality kitchen equipment, but we also understand that right now every spending decision matters. "That's why we're doing our bit to support the hospitality industry and backing Tom Kerridge's #VATsTheProblem campaign. We've signed the petition and now we want to help hospitality businesses during these challenging times by offering 10% off all kitchen orders placed throughout July, August and September. "Hospitality is such an important industry and we want to see it thriving. The sector contributes £96 billion annually to the UK economy, is the country's third largest employer, supporting 3.6 million jobs, and provides vital places for people to socialise and relax. We want to see operators given the confidence to invest and grow." Qook! designs, manufactures and installs bespoke kitchen suites for hospitality businesses. By controlling the entire design and manufacturing process, Qook!can produce kitchens to almost any size, style and finish, while working with leading equipment manufacturers to provide fully equipped commercial kitchens. It also offers virtual walkthroughs, allowing customers to visualise their kitchen before installation. Hospitality businesses can also support the campaign by signing the #VATsTheProblem petition at https://www.vatstheproblem.co.uk/

Nikki Williams

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