“It’s the most important meal of the year for a lot of people and if they can afford the best, not only in flavour, taste and texture, but also the most healthy turkey they can buy for a family affair, I think it’s important we set out to produce the best.
“We supply to various delicatessen's in London like Harrods, Planet Organic stores, Partridges, As Nature Intended, and they also go to a number of hotels, both home and abroad. Quite a lot go to Hong Kong and there is a ban on sending poultry to Dubai, or they would be going to Dubai as well."
But the Rhug meats are not restricted to the culinary elites at Michellin-starred restaurants and organic stores. The produce is also accessible by the general public.
He added: “We send an awful lot out via mail order. So if a person rings up, or they can order online, and it gets delivered direct to their door. It's really convenient and at the same time they order the Turkey they also order the rest of their meat requirements for the Christmas and the New Year period.”
But you’ll need to get your orders in as soon to make it in time for your Christmas dinner, as demand is extremely high.
“[Ordering] anytime up until about the 14 December is fine. Obviously we have a limited number of Turkeys so, it is done on a first come first served basis so the sooner people order the better.”
The organic process has proven supreme for the Rhug Estate in the instance of quality and distribution and as Lord Newborough explained before, taking the stress out of the production cycle produces the best quality meat you can buy.
He said: "That's what organic farming is all about, limiting the amount of stress on the animals and I think that's why we sell to some of the best restaurants in the world - because they know quality when they taste it.”
By Renee Bailey
