Fallow team takes over Oxo Tower Restaurant
The team behind Fallow and Roe has reportedly acquired Oxo Tower Restaurant on London's South Bank from Harvey Nichols, with plans to work alongside the current team before introducing changes from 2027.
The deal brings the eighth-floor Art Deco landmark, with its two terraces and panoramic Thames views, under the ownership of the trio behind Fallow, Fowl and Roe: James Robson, Jack Croft and Will Murray.
James Robson, as quoted in Harden's, said: "We could not resist this gem of an Art Deco landmark.
"The eighth floor views are world famous and we look forward to working with the incumbent team and landlord to bring some additional character and energy back to this wonderful site.
"Initially we will look to empower the current team and then patiently tweak and give some love back to the operation from 2027 and beyond.
"This will be a work in progress and I'm excited to see how our various media and culinary teams can help bring this beloved site to full potential.
"We're looking forward to working with the social enterprise landlord which sits harmoniously with our core values and B Corp standards."
Who's behind the deal
James Robson co-founded Fallow with chefs Jack Croft and Will Murray, who met while working together at Heston Blumenthal's two-Michelin-starred restaurant Dinner by Heston Blumenthal.
Fallow launched as a pop-up in 2020 before becoming a permanent fixture at St James's Market in November 2021, built around nose-to-tail and root-to-stem cooking that puts often-discarded British ingredients centre stage, with its own in-house butchery and mushroom cultivation.
The trio went on to open Fowl, a chicken-focused concept, also at St James's Market, before opening Roe, a three-storey, 500-cover restaurant in Canary Wharf, in 2024.
Roe brings Turkish-inspired elements, including flatbreads and skewers, to a seasonal menu built on the same sustainability principles as Fallow, and was added to the Michelin Guide in 2025.
The group has also built a substantial following on social media, with some videos exceeding one million views, something James has previously credited to dedicated in-house marketing, production and creative teams working across all three restaurants.
Jack Croft told The Staff Canteen the size of the Canary Wharf site gave the group room to push further on sustainability: "Through the scale of the site, we genuinely thought it was an opportunity for us to become more sustainable, develop our product, have better buying power.
"Here we can push the boundaries of what is perceived as normal within restaurants."
Fallow announced it had achieved B Corp certification in September 2024, following a two-year evaluation process assessing standards across governance, workers, customers, environment and community.
James has previously told The Staff Canteen he would recommend the process to any company, "because it focuses in your thinking," which prompted the group to consider hiring practices from underprivileged local boroughs it had not previously contemplated.
The Staff Canteen's full interview with Jack Croft and Will Murray on Roe and the group's approach can be read here, and its coverage of the group's B Corp certification is available here.
Oxo Tower and the wider context
Oxo Tower Restaurant, Bar and Brasserie opened in 1996, when Harvey Nichols first took on the site. The building itself is owned by Coin Street Community Builders, a social enterprise landlord that has redeveloped the surrounding South Bank site since the 1980s, and was not part of the deal.
The takeover follows Frasers Group's acquisition of Harvey Nichols out of insolvency in a pre-pack deal earlier this month, with Mike Ashley's retail group beating rival bidders to the department store.
Harvey Nichols' restaurant lease at Oxo Tower has now passed to the Fallow team separately from that retail sale.
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