As National Chip Week fast approaches (16th-22nd February 2015) potato products specialist Aviko is helping caterers make the most of the week-long celebrations with the launch of two new products in its Premium Fries range and free downloadable POS materials.
The two new Supercrunch fries – the Supercrunch 15mm and the Supercrunch 9.5mm Skin-On – boasts an innovative coating that means consumers will enjoy a crispier, crunchy texture. Developed with caterers in mind the range holds heat for up to 15 minutes, making it suitable for operators who are under pressure to prepare food in a limited time. Aviko’s Supercrunch range also has a long shelf-life of up to 18 months which is a major bonus for caterers looking to minimise food wastage and boost profits.
Mohammed Essa, General Manager UK and Ireland, Aviko, says: “The Supercrunch range allows chefs to offer something a little bit more special at a premium price and is a great accompaniment to the recent trend for gourmet burgers and hot dogs. They are also longer than the average fry meaning caterers benefit from better plate fill and more portions.
Chips and fries account for an impressive 73% of servings of potato products in the foodservice market* so there’s a real opportunity for caterers to maximise profits by offering premium fries with an irresistible point of difference.”
Free POS
In celebration of the nation’s love for chips, Aviko has created free point-of-sale materials, helping caterers maximise profits during National Chip Week. Available to download at www.aviko.co.uk/downloads, the colourful posters, flyers and tent cards will encourage diners to order a portion of the delicious and profitable sides.
Mohammed adds: “Our premium range has been developed to provide a variety of chips to meet operational needs and offer consumers tempting variations on the humble chip. From plate fill to holding time, we’ve got it covered with fantastic tasting products including Superlongs, Sweet Potato Fries and our now upgraded Supercrunch range.
As a leading potato partner to the foodservice industry we’re delighted to be able to support caterers by offering our great tasting products and free point-of-sale materials to help them capitalise on their chip offerings.”
Dedicated to foodservice and one of the biggest potato processors in the world, Aviko offers a range of chilled and frozen potato specialities from morning favourites like Hash Browns and innovative Hash Brown Bites, through to Premium Fries, Mash, Roasties and much more.
*Potato Council Foodservice Market Update September 2014
For more product information on Aviko’s extensive range call 0800 633 5611 or visit www.aviko.co.uk
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