“We are hugely excited to welcome the new dining concept to the neighbourhood”

Alex South

Alex South


Two Michelin star chef, Tom Sellers has announced Story Cellar, a new restaurant in Neal’s yard opening in March 2023.

Tom’s newest venture is set to be a Parisian inspired rotisserie style restaurant with counter dining, where rotisserie chicken will be the primary focus, served alongside a concise menu of house cured charcuterie and classic dishes.

Stephen Naylor will join Tom in the kitchen as Head Chef of Story Cellar, having worked as Sous Chef at Restaurant Story for the past four years.

Commenting on the announcement, Julia Wilkinson Restaurant Director at Shaftesbury, commented: “It is a proud moment for us to announce that such a well-established and renowned chef like Tom Sellers has selected Seven Dials for his new restaurant location.”

She added: “We are hugely excited to welcome the new dining concept to the neighbourhood, and its innovative and forward-thinking dining experience promises to perfectly match the iconic Neal’s Yard location. The addition will hugely contribute to the ever-evolving F&B offering at Seven Dials, bolstering the neighbourhood’s reputation as a hub for unique and diverse operators in London’s West End.”

This new venture will be a continuation of Tom’s first restaurant, Restaurant Story, which celebrates its 10th anniversary in 2023.

The milestone will be marked with a major refurbishment in the spring, and the addition of an upstairs dining area with outdoor seating. Story Cellar, like Restaurant Story, will be centred around top flight hospitality and fine wines, with the new venue also facilitating the extension of Restaurant Story’s own wine list, which will grow exponentially once reopened.

At Story Cellar, a sophisticated wine programme will be supported by a Coravin system, offering guests the opportunity to try rare and exceptional wines by the glass, which would usually only be available in full bottle format.

An expansive walk-in cellar will allow guests to store their own personal collections at the restaurant, cared for by a world-class sommelier team, meaning patrons will be offered a bespoke monogrammed wine list when dining at Story Cellar.


A post shared by Story Cellar (@story_cellar)

In these challenging times…

The Staff Canteen team are taking a different approach to keeping our website independent and delivering content free from commercial influence. Our Editorial team have a critical role to play in informing and supporting our audience in a balanced way. We would never put up a paywall and restrict access – The Staff Canteen is open to all and we want to keep bringing you the content you want; more from younger chefs, more on mental health, more tips and industry knowledge, more recipes and more videos. We need your support right now, more than ever, to keep The Staff Canteen active. Without your financial contributions this would not be possible.

Over the last 12 years, The Staff Canteen has built what has become the go-to platform for chefs and hospitality professionals. As members and visitors, your daily support has made The Staff Canteen what it is today. Our features and videos from the world’s biggest name chefs are something we are proud of. We have over 500,000 followers across Facebook, Twitter, Instagram, YouTube and other social channels, each connecting with chefs across the world. Our editorial and social media team are creating and delivering engaging content every day, to support you and the whole sector - we want to do more for you.

A single coffee is more than £2, a beer is £4.50 and a large glass of wine can be £6 or more.

Support The Staff Canteen from as little as £1 today. Thank you.

Alex South

Alex South

Editor 26th January 2023

“We are hugely excited to welcome the new dining concept to the neighbourhood”