Poke bowls are having a real moment on menus right now and Mizkan is on a mission to help operators make the most of the opportunity with its Shiragiku Rice Vinegar and Honteri, a mirin-style sweet seasoning.
As the market emerges from the pandemic, your customers are looking for good mood food on menus. Dishes full of natural, healthy ingredients made truly special and that celebrate the pleasure of eating well.
And the demand is clear as Poké chains expand across the UK. Its customisable, quick and healthy fusion-flavours are perfect for takeaway and so its popularity has grown across the world. According to Deliveroo, Poke is now in the top 20 of delivery dishes*.
“The opportunity for Poke on menus is huge,” says Reine Houedenou, Brand Manager Foodservice at Mizkan. “Globally, it’s predicted to grow at 14% per year over the next three years and despite already being popular, at least a 20% of consumers are yet to experience Poke**. And it’s the taste experience that our products really help to create.” she continues.
Shiragiku vinegar has a mellow acidity and umami flavour derived from sake cake that make it the perfect ingredient for rice seasoning and pickling .Whilst Honteri is a mirin style seasoning which brings a unique sweetness and depth of flavour to sauces and dressing alike.
Our two ingredients open up a world of Poké inspiration for you to explore. Simply visit www.mizkanchef.com for recipes, chef demonstrations, and great free sample offers.
Source: * Deliveroo, December 2020 **Global Poke Foods Market Growth Forecasts to 2024 - Research and Markets
